Radio Interview Transcripts

MorePhotos Radio - Julie Klaasmeyer for ImagingUSA


ANNOUNCER:  Welcome to the More Photos’ Radio Photography Spotlight brought to you by helping professional photographers with all their internet needs world wide. Also brought to you by Finally, an e-commerce solution for professional photo labs that makes sense. Now here’s your host, Damien Allen.  DAMIEN: Good morning and welcome to More Photos Radio. My name is Damien Allen. Today we have with us on the telephone from Kansas Miss Julie Klaasmeyer. Julie will be speaking at Imaging USA. Good morning and welcome to the program, Julie.
JULIE: Thank you.
DAMIEN: Now you are going to be speaking at the upcoming conference at Imaging USA with a workshop called A Cut Above. Could you tell us a little about that class and what you’re going to be covering?
JULIE: Well we work with a lot of professional photographers through our portrait business and also through our accessory business for photographers and a lot of the issues we are hearing about today are how to stand out above the crowd and that there are so many photographers out there and people just up and running a business, you know, how can we make our product a cut above. So basically we are going to bring in some of the products that we’re offering in our studio. I guess kind of calling the Boutique Studio and offering specialized and custom products for there products. So we’re going to bring some of those in and show everybody what we are doing, how to create them, how to price those items, and just kind of create a little bit of a buzz with their studio.
DAMIEN: What day and times will your class be held during the conference?
JULIE: Our workshop is Monday, January 11th at 6:00 pm.
DAMIEN: And where can the participants find you? 
JULIE: My program is sponsored by White House Custom Color so you can just come by the booth and get the information on where the program will be held.
DAMIEN: What do you hope the people who come to your workshop are going to take away from it?
JULIE: Well I hope they will be inspired to offer custom products. You know, kind of step up the average 8x10 that the studio down the street is selling, you know, to get out there and take advantage of some of these great, fun products that our labs are offering to us as photographers that we can create for our client so I am hoping to give them some ideas and a little bit of inspiration to go back to their studio and start creating portrait art for their clients.
DAMIEN: Now I’ve checked out your website and there are some absolutely awesome shots up there. What do you believe contributes to your success as a photographer?
JULIE: Well another thing I like to cover in my workshops is experience and right now everybody is talking about the portrait experience, but they are referring to the type of experience you get when you walk in the door at a custom studio. We do cover that, but more importantly we cover experience. Getting out there and learning techniques and nailing techniques and having it down so you can concentrate on the details in the portrait session; more emotion and not having to worry so much about the technicalities. So I think it’s very important to have experience whether you need to go out and find people to practice on or try out new lighting techniques to find kind of your style or something that can make your portraits look like something just you create and so I’d like to touch on that a little bit more. The experience.
DAMIEN: How long have you been a photographer, Julie?
JULIE: I’ve been doing photography professionally about 10 years now.
DAMIEN: Well in that decade you’ve won several awards for your portraits, 9 judge’s ribbons, 3 Fuji Masterpiece Awards, a Kodak Gallery Award, and dozens of others. Recently you swept a children’s portrait gallery in both state and heart of America print competitions being awarded 1st, 2nd, and 3rd place. Could you tell us, please, how being such an award winner came about and what do you think is the key to that?
JULIE: I started entering print competitions my second year in the portrait business and really it’s kind of a bold move if you’ve ever watched it before, because it’s going to make you aware of what you’re doing correct and what you’re doing wrong in your photography, and you know, it is subjective too. So with a grain of salt, you’re also learning the do’s and don’ts of great portrait photography, and you know, after a year or two of entering you kind of start to learn how to play the game. You know you learn what is acceptable and what isn’t and the 12 points they score your prints on and I think it makes you a better photographer, because number one your work is out there in front of the top experts in the industry and number two you get top notch critique and then you can go back and correct that and try to enter your prints again and it just kind of keeps you in check and keeps your work top notch.
DAMIEN: What will be new for 2010 for Julie Klaasmeyer Photography? Are there going to be other workshops and conferences you’re going to be doing? Are there any projects you are going to be working on?
JULIE: Actually we do have quite a bit scheduled this year besides imaging, we are also going to have an in studio workshop over valentines weekend with Lori Nordstrom and Kay Escridge. I’m teaching at the Kansas School and the Illinois School and also we have a fall workshop scheduled here in the studio as well.
DAMIEN: Could you kindly share your website and contact information with the listening audience, Julie.
JULIE: Sure. My website is
DAMIEN: We’d like to thank you very much for joining us today on More Photos Radio, Julie.
JULIE: Well thanks for having me. It was great to talk to you.
DAMIEN: It’s been an absolute pleasure. Julie is sponsored by Whitehouse Custom Color. Stop by the booth at Imaging USA we strongly encourage our listeners to attend Julie’s class and to attend the Imaging USA Conference in Nashville, Tennessee, January 10th – 12th, 2010.   You have been listening to More Photos Radio. My name is Damien Allen. Everybody have a great afternoon.
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